It seems more and more companies are putting a process together for automated marketing.  As more and more companies continue to stage “push marketing” for their social media sites, is there something we are missing? While automation in tweeting and Facebook posting certainly has it’s place and can be a time saver, we at Seven [...]

This is a brilliant illustration of brand awareness combined at the top of popular news.

While visiting Asheville recently, I ran across a local magazine reminding me that what you do should be included in your company name.  If your tagline can reinforce what you sell or further describe the service you provide, then you have really hit the jackpot. If you happen to have a limited marketing budget (and [...]

Are there any new marketing campaigns out there?  I just ran across some new campaigns for radio, church, and the Web – all proving that you don’t need mammoth words to create visual imagery in someone’s mind.   Here are some examples I’ve seen and heard: A radio commercial, “Have a luau in your mouth”  [...]

I currently use a mini mouse with a retractable cord with a USB connection.   It travels well with me and even has a neon blue click button.   I picked it up at a trade show a couple of years ago, but have no idea what NSF 140 means. So I did a Web search and [...]